The Magazine of Corporate Responsibility

Tag Archive for ‘Twitter’

You May Have a Social Media ‘Friend’ at the NLRB

The road map keeping track of social media charges and complaints at the U.S. National Labor Relations Board is getting more interesting and complicated. New data suggests that the agency has examined more than 129 cases, with the most common issues being overbroad policies restricting employee use of platforms such as Facebook and Twitter, and the unlawful firing or disciplining of employees for the contents of their posts.

Books: Using Social Media To Build a Better World

Advertising executive Simon Mainwaring suggests in a new book that combining corporate social responsibility and social media could create a powerful new consumer force. Among his suggestions: “contributory capitalism,” in which every single consumer transaction for products and services globally “would include a contribution toward building a better world.”

50 Cent Touts Stock on Twitter

Over the weekend, the popular rapper 50 Cent urged his 3.8 million Twitter followers to buy the stock of a microscopic company in Florida. The penny stock jumped 290 percent on Monday. As a result, 50 Cent had a paper profit that was briefly worth almost $5.2 million on paper.

The Ethics of Social Media – Part I: Adjusting to a 24/7 World

You say your company hasn’t had an OMG moment over Facebook ethics? Well, it could be just a matter of time. In the first part of a two-part series, James Hyatt examines how the social media explosion – from email and Facebook to blogs and Twitter – is making a hash of once-resolved issues and creating all kinds of new dilemmas.

The Ethics of Social Media – Part II: Playing by New Rules

You say your company hasn’t had an OMG moment over Facebook ethics? Well, it could be just a matter of time. In the second part of a two-part series, James Hyatt examines how the social media explosion – from email and Facebook to blogs and Twitter – is making a hash of once-resolved issues and creating all kinds of new dilemmas.

Leadership: Vigilantism 2.0

The worldwide Web is a great repository for track records, and has a long memory. That’s why social activists are increasingly using it to punish companies that have attracted their wrath. In this brave new world, Ann Charles writes, CEOs need to prepare for the era of total transparency.

Using Facebook and Twitter to Change the World

Basketball superstar LeBron James last week opened up a Twitter account and had 235,000 followers within a single day. In a new book, media technologist and consultant Deanna Zandt argues that while huge numbers like that may constitute success for mass media icons and idols, they mask the real potential of social media networks like Twitter and Facebook to accomplish social good.

Google Halts Censorship on Chinese Search

Google announces a “new approach to China,” indicating that China’s behavior toward human rights activists and other efforts “to further limit free speech on the web in China” had led Google to stop censoring its search services on the Google.cn site and instead redirect traffic to its Hong Kong-based servers.

Senator Questions 30 Companies on Human Rights in China

U.S. Senator Dick Durbin this week sent letters to 30 information and communications technology companies – including Apple, Facebook, Skype and Twitter – seeking information about their human rights practices in China. Durbin also announced plans to hold a follow-up hearing on global internet freedom next month.

Eliot Spitzer: Can Twitter Empower Shareholders?

For decades, shareholders have abandoned their responsibility to use their votes to shape corporate behavior. But perhaps technology can revive democracy on Wall Street. Could shareholders, gathered by an emergency twitter message, soon converge on a shareholder meeting to demand a claw-back for ill-gotten bonuses? Could proxy voting in 2011 generate the same enthusiasm as actual voting did in 2008?