The Magazine of Corporate Responsibility

Tag Archive for ‘YouTube’

You May Have a Social Media ‘Friend’ at the NLRB

The road map keeping track of social media charges and complaints at the U.S. National Labor Relations Board is getting more interesting and complicated. New data suggests that the agency has examined more than 129 cases, with the most common issues being overbroad policies restricting employee use of platforms such as Facebook and Twitter, and the unlawful firing or disciplining of employees for the contents of their posts.

Books: Using Social Media To Build a Better World

Advertising executive Simon Mainwaring suggests in a new book that combining corporate social responsibility and social media could create a powerful new consumer force. Among his suggestions: “contributory capitalism,” in which every single consumer transaction for products and services globally “would include a contribution toward building a better world.”

Leadership: Vigilantism 2.0

The worldwide Web is a great repository for track records, and has a long memory. That’s why social activists are increasingly using it to punish companies that have attracted their wrath. In this brave new world, Ann Charles writes, CEOs need to prepare for the era of total transparency.

Oscars Skirmish Provides Lesson in Corporate Governance

A confrontation between The Walt Disney Company and Cablevision means more than 3 million New York-area homes may not be able to see the 82nd Annual Academy Awards. Language used by the corporate combatants hints at progress in the movement toward corporate governance reform.